• Wednesday, 12 February 2025

Setelah 3 Tahun, Cheetos Kembali Dijual di Indonesia

Setelah 3 Tahun, Cheetos Kembali Dijual di Indonesia
Cheetos kembali hadir di Indonesia setelah 3 tahun hilang dari pasaran. (dok: Instagram/@cheetos_indonesia)

SEAToday.com, Jakarta - Cheetos yang merupakan salah satu camilan favorit kembali hadir di Indonesia setelah 3 tahun hilang dari pasaran.

Dalam pengumuman resminya, Cheetos akhirnya kembali meramaikan pasar Indonesia dengan dua varian rasa, yaitu keju dan jagung bakar keju.

"Snack favorit kalian balik lagi. Hadir dalam 2 varian, rasa keju baru dan rasa jagung bakar dengan tambahan keju yang bikin nempel," tulis akun Instagram resmi @cheetos_Indonesia, Selasa (11/2).

PT PepsiCo Indonesia Foods and Beverages (PepsiCo Indonesia) akan kembali menghadirkan camilan favorit ini, dengan memulai produksi di pabrik baru mereka di Cikarang pada bulan Januari.

Cheetos dulunya sempat dijual di Indonesia. Namun pada Agustus 2021, camilan ini pamit dari pasaran Indonesia karena terjadi pecah kongsi antara PT Indofood CBP Sukses Makmur (ICBP) dengan PepsiCo di PT Indofood Fritolay Makmur (IFL) yang telah menjalin kerja sama sejak 1990.

PepsiCo pun berhenti memproduksi, mengemas, memasarkan, menjual, dan mendistribusikan produk camilan yang bersaing dengan IFL di Indonesia. Namun kini, Cheetos akan kembali beredar di Indonesia.

Adapun Cheetos sudah bisa ditemukan dan dibeli mulai Februari ini di salah satu gerai mini market di Indonesia.

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